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Creating attractive coat hangers is one thing. Creating them so they can be mass-produced and sold for $15 is another. How to achieve both? Use an inexpensive hardwood with a high-gloss finish. Make the pegs simple, so they require minimal tooling. And make the whole thing light enough to keep shipping costs down. That’s how you create a coat hanger that’s been bought by hundreds of thousands at stores like Bed, Bath and Beyond, Lowe’s and Crate & Barrel.
Industrial Design
User Experience
Strategy
User Experience
Strategy