Optic Lingo
What is it that draws companies like Target, Microsoft and Siemens to Optic Lingo? In a word, integration – the kind that few design firms can match. With expertise in nearly every one of the visual arts and with all of the critical design tools at our disposal, Optic Lingo is able to deliver visual concepts that transcend disciplines.
Explore Our Capabilities
Our collaborative team has the expertise and experience to provide solutions that are inspired, purposeful, and relevant.
Strategy, Research, Product, Brand, Digital and Spaces.
Strategy
We assist our clients in understanding and identifying opportunities that leverage their brand equities and business strengths.
Ideation/Brainstorming
Competitive Benchmarking
Visual Brand Language
Feature Definition
Product Roadmapping
Opportunity Assessment
Research
We gain a deep understanding of the factors that influence your business.
Ethnography
Consumer Panels & Workshops
Design Research
Surveys
Focus Groups & In-Depth Interviews
Data Analysis
Concept Testing & Validation
Usability
Trend Research
Product
Our designers serve as the hub for all involved in the development program.
Concept Development
Feasibility Study
Prototypes
2D/3D Documentation
Product Visualization
Product Graphics/Branding
Engineering
Brand
Reaching beyond the expected with persuasive marketing solutions that target the right audience at the right time.
Logo Development
Identity Programs
Packaging Solutions
Capability Brochures
Banner Advertising
Advertising Campaigns
Digital
Your digital assets are a key element in how a consumer experiences your brand.
Information Architecture
User Interface
Programming and Development
E-Commerce
Applications
Wireframing
Mobile Applications
Usability
Spaces
We pride ourselves on managing projects expertly from exhibit design to point-of-purchase displays.
Trade show exhibits
Point-of-purchase displays
Visitor and information centers
Mobile exhibits
Showrooms
Retail Planagrams
Wayfinding Systems
